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The 2019 Guide to Curing App Overload

RingCentral UK Cloud based PBX Phone System

When applications were first introduced to the enterprise workflow, they were designed as a way to save time and improve productivity. Unfortunately, the sheer number of tools available today means that apps are starting to kill productivity, rather than support it.

Research from suggests that the average employee needs to work with around 9 separate apps today just to manage their personal workflow. The same study found that 67% would prefer to have all of their business productivity tools located in the same single-pane-of-glass environment if they had the option.

There’s an App for That (and Everything Else)

In companies across every vertical today, staff members have too many apps to manage. People are spending more time moving between tabs and programmes, and less time focusing on the task at hand. According to CITE and RingCentral research into 2,000 knowledge workers throughout the UK, US, and Australia, app overload is quickly becoming the “new normal.”

Around 7 out of 10 workers in the study said they were wasting up to an hour each day simply moving between apps – adding up to 32 lost days through the year. Modern employees have so many ways to communicate, collaborate, and connect with each other, that they’re struggling to keep track of all their options. From conference calls to messages, email, to social media, it’s no wonder that people are feeling overwhelmed.

The good news is that this broken system of business productivity has prompted greater demand for a more efficient way to work. 66% of respondents in the RingCentral study said that a unified communications platform would help them to achieve a better workflow by connecting all their disparate tools.

How Unified Communications Cures App Overload

If your business is overrun by apps for business productivity, one of the best things you can do is embrace a unified communication system that can streamline your various tools into a single, intuitive environment.

Options like ensure that your team members can waste less time jumping from VoIP app to video conferencing screen and so on. Through a single, immersive communication environment, you can reduce complexity, without compromising on the ability to give your teams a diverse range of communication options. Unified Communications delivers:

  • A simpler communication strategy that combines all of your core communication technologies like presence chat, mobile and video conferencing into a single platform.
  • User-friendly interfaces that are easier to navigate than switching between multiple tabs and applications a day.
  • An advanced suite of enhanced features that improve your business efficiency and productivity, along with the option to add additional third-party tools
  • Scalable and flexible communications that adapt to the changing needs of your business.


For more information on Unified Communications solutions or to discuss unifying the number of apps, platforms and technologies your teams us, get in touch with us today.


A guest blog by Irina Kirnos. 

Author’s Bio:

Irina Kirnos is a Product Marketing Manager at RingCentral in EMEA. With experience in the cloud software and communication industry spanning Silicon Valley, Research Triangle Park and now London, she enjoys working collaboratively with global teams to develop product messaging and positioning, sales enablement and competitive differentiation. Irina grew up in San Francisco, California and is a graduate of the University of North Carolina at Chapel Hill. Check her new blog post about work productivity while working remotely.

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